Recently I had the privilege of crafting a custom, one-of-one necklace for the renowned international DJ MADDS (aka Madison Louch), and let’s just say… this was a major career milestone for me.
Almost ten months in the making and the much-anticipated day finally arrived. It was delivery day. Whenever there is a chance to hand-deliver my finished product, I jump on it immediately. There’s nothing quite like seeing a client’s emotional reaction to a piece that my team and I have so delicately crafted. The date was March 11th, 2023…
🕕 8:49AM 📍VRAKAS studio, New York City:
My videographer just touched down in New York City, camera ready 🎥 First we quality check the necklace. After passing all of our rigorous standards, the piece is placed into our signature logo-embossed black leather necklace box. Next, the necklace box is placed into our logo-embossed matte black shopping bag before finally being christened below a few layers of matte black tissue paper. The package is completed with a handwritten “thank you” note that’s inked atop our beautifully branded stationary. Madison is currently in the air ✈️ making her way to New York City for the next show on her Paradise Tour. We patiently await the call that she has landed.
🕕 12:20AM 📍 Club Musica, New York City:
We arrive at the venue with Madison and swiftly bypass the long line at the door. We bolt back to the green room for a moment of privacy while the venue’s cheering crowd awaits her arrival. The initmate converstaion ensues when Madison explains that she has been waiting for this moment for a very long time, and that she has been a fan of my work for a while now. This is music 🎶 to my ears. I proceed to slide the necklace box out of the shopping bag and open it very slowly. Madison is nearly speechless. It was her first time seeing the finished necklace in the flesh. I clasp the piece around her neck and a few minutes later she is on stage with our work glowing front and center.
Let’s dive into the details of this very special piece…
We transformed her logo into a solid 14K yellow gold pendant and finished it with glow-in-the-dark Barbie pink enamel that was hand-painted with the utmost attention to detail. The pendant hangs from a solid 14K yellow gold chain that was hand-set with VS+ clarity, F+ colorless collection-grade Hearts & Arrows precision-cut white diamonds. The diamonds are accompanied by glow-in-the-dark enamel details that are each hand-painted to perfection. The necklace is finished with our subtle brand tag and dangling logo charm.
Quality lies in the details, so in turn, no detail is overlooked.
“Still not over this masterpiece from Katrina Vrakas’’ – Madison Louch
There are few things more satisfying than seeing an idea turn into a tangible, meaningful creation, followed by a satisfied client. This necklace is set to embark on a journey, as am I.
Now back to perfecting my craft, and on to the next creation…
With love,
KATRINA VRAKAS